Thursday, February 14, 2008

Six Tenets Of Values-Based Programming

To successful create relevant and compelling programming content for your audience, you must uncover and tap into their aspirations, beliefs and values. With that in mind, here are six tenets of values-based programming.

  • Truth and Honesty
  • End the Hype
  • Real Not an “Ideal”
  • Understand and Treat People Like Individuals
  • Empowerment
  • Attitude of Service

Thanks to Jaye Albright for sharing her unique programming POV!

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