8 Key Elements To Successful Online Communication

Earlier this week at the Radio Advertising Bureau 2008 Conference in Atlanta, Deb Esayian of Emmis Interactive offered 8 Key Elements to Successful Online Communication:

• Feature Key Communication Points
• Always an “Opt-In” for more components
• Personalization/Social Networking
• Participation/Community
• Entertainment
• Persuasive Component
• Viral Component
• Database Capture

For more, visit emmisinteractive.com.