- Any bit should be relative to your format audience.
- The bit should have its 3 main elements—including the opening, body & close.
- The bit should tell a story.
- The bit should be concise and timed within reason, which will depend on what any given PD prescribes for the format (different for, say, a CHR with its perpetual forward momentum delivery than for Smooth Jazz with its more conversational delivery style).
- The bit should be interesting enough to hold the listener throughout its entirety.
- The bit should be placed within the hour correctly (depending on stopset length and bit length).
- The bit may be delivered over a bit bed (again, something that is relative to your format).
- The bit should be rehearsed beforehand, prior to actual on-air delivery.
Matty Healy Breaks Silence on Taylor Swift's New Album, Hasn't Heard It
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Matty Healy's finally responding to Taylor Swift's diss track aimed at him
-- but, fans aren't gonna get the drama they might've hoped for from him
... jus...
1 hour ago
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